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Published: Feb 27, 2023 7 min read

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Illustration of a man sitting at a desk, using his laptop, looking at investing charts and stock market analysis
Jared Oriel for Money

Investing can be fun. That doesn't mean it should be.

Technology’s increasing role in investing has made dabbling in the market more accessible than ever. In 2021, 44% of investors used mobile apps to place trades, up from 30% in 2018, according to the Financial Industry Regulatory Authority’s investor education foundation. A substantial swath of new investors entered the market in recent years, platforms like TikTok and Instagram became forums for bragging about investing wins, and even high schoolers took to trading investing tips between classes. Investing newbies watched as meme stocks like GameStop and popular cryptos like dogecoin exploded in value.

But the markets' good times can't last forever, and 2022 proved a humbling year for many investors as the prices of popular retail stocks and cryptocurrencies came crumbling down.

So while investing can be exciting — especially when the market conditions are good — experts say all the commotion can be a bad thing.

“We've been in a very adrenaline- and stress-fueled period for about two years, where investing was way too interesting and exciting," says Dan Egan, director of behavioral science for the investment company Betterment.